Archive for the ‘LA Times’ Category

Los Angeles Times featuring our FastMall iPhone app in their All The Rage Section.

Friday, February 5th, 2010

Fast Mall makes sure you don’t get lost while shopping.

Tired of trying to find the Cinnabon in your local mall by having to sniff it out? The Fast Mall application will make sure you get there without having to use your nose – just your iPhone.

There’s no cellphone service required for this app to work, so even if your reception is spotty while strolling your favorite shops, this thing still gets you to the sale at Victoria’s Secret or to American Eagle Outfitters for some tight, preppy polos with no problem.

It also gives you turn-by-turn directions to the nearest restrooms and elevators, so you can strategically plan out your bathroom breaks in between shopping and sipping Ice Blendeds (I’m sure this will tell you where the Coffee Bean counter is too).

Probably the most useful feature to this app is the parking finder that brings you right back to where you parked – no more having to write P3/blue on your hand anymore. This thing also notifies you about sales and promotions going on in the mall you’re in.

As someone without an iPhone, I’ll still be relying on the large color-coded mall directory and the actual people at the information kiosk to tell me where I’m going.

For the more tech-advanced mall-goer, the Fast Mall app is a free download for the iPhone.

–Melissa Magsaysay

Direct link on LA Times website: